Like 90% of energy drinks this one thinks a little differently and is trying very hard not to me a Mr.Me Too to Red Bull.
SoBe Pure Rush is a natural energy drink. It has pictures of lizards on it and it says naturally sourced caffeine guarana and ginseng. It comes in a dinky little 250ml can and it wants you to believe that hey this isnt really an energy drink it's more a drink that happens to contain some perfectly natural energy. Why wouldn't you want some of that? I mean you feel so tired these days right...
This is the ying to Rockstar Punchs yang (I'm convinced that the Rockstar Punch is more likely to have a wang than a yang but still). It's understated, it's small and it's trying to gently coax a bit more life out of you. It's really fruity I mean you can really smell the apple flavour to it and it does have a nice little energy kick out of it but more than that it's a nice quite subtle apple and berry flavour to it. It tastes nice and the guarana means flavour wise it's like a toned down version of the Rockstar Punch we rated very highly.
All in all, this tastes good and the can looks good but I cant help but feel that it wants to market itself to an older group or possibly women who don't want the 'stigma' of drinking energy drinks. I think the can size is indicative of this.
All in all if a subtle energy drink (and I mean that in terms of packaging not the energy) is something you've been after you may have just found your brand but personally if I need an energy drink for whatever reason I may just stick to those massive massive cans.
Self diagnosed Soda Jerks. We love Soda and we drink a lot of it so we decided as we are pretty opinionated we would share our opinions with the world. If you have a recommendation for a drink we should try, local or otherwise, or even a recommendation for an importer for us to sample some international delights let us know. We are always happy to hear from people Thanks!
Showing posts with label Pure Rush. Show all posts
Showing posts with label Pure Rush. Show all posts
Monday, 24 October 2011
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