Soda endorsement is a funny business. We've seen drinks today with Caribbean figures of Levi Roots and Bob Marley adorning the labels. One of the newest ones, and oddest, is also one of the most worthwhile. Maroon 5 are launching "Tea will be loved" playing on one of their most famous song titles with Snapple with charitable causes in mind.
We'll try and get our hands on some for a review soon but below is the announcement from their website (http://www.maroon5.com/news_detail/snapple_and_maroon_5_release_new_tea_will_be_loved_iced_tea_to_benefit_feed/)
Snapple and Grammy award-winning pop-rock band Maroon 5 have partnered to launch ‘Tea Will Be Loved’ – a delicious blend of healthy green tea and tasty black tea with notes of pomegranate and berries. Tea Will Be Loved will benefit Feeding America, helping to provide 1,750,000 meals to those in need. Inspired by the unique personalities of the band members and named for their smash-hit “She Will Be Loved,” this limited release Snapple tea will be available at participating retailers nationwide beginning on September 1, 2011.
Tea Will Be Loved is a five-fruit mash-up of the best stuff on Earth, with each band mate choosing their own flavor to add to the tea: pomegranate, orange, blackberry, raspberry and hibiscus. Tea Will Be Loved features 13 specially marked gold Snapple caps with Real Facts about Maroon 5 and Feeding America, such as Real Fact #682: Maroon 5’s former name was “Kara’s Flowers.” The band also contributed to the graphic design of the packaging for the new tea.
As part of the partnership, Snapple and Maroon 5 will donate $250,000 to Feeding America. Feeding America, the nation’s leading hunger relief charity, provides low-income individuals and families the resources they need to survive and even thrive. Feeding America’s member network supplies food to more than 37 million Americans each year, including 14 million children and three million seniors.
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